Remodelers Advantage

Ep.155: When Will the Product Shortages End? with Craig Webb

July 1, 2021 Business Management, Financial Management, Production 00:27:04

Remodelers everywhere are plagued by problems getting the products they need to do their work.

That anguish is shared by the building materials dealers, and so many others in the industry. 

Why have we run short of so many products? What problems need to be solved for us to get out of this dilemma, and when will this shortage ease?  PowerTips Unscripted guest and lumber yard expert Craig Webb has some answers.

Craig is the President of Webb Analytics and has spent the last 15 years covering the building products supply chain and its effect on builders.  He’s one of the nation’s best-known experts on lumber and building material dealers and distributors, with 12 years of experience as editor-in-chief of ProSales magazine. 

His continued work towards tracking the trends, threats, and opportunities that make or break the futures of America’s building material manufacturers, distributors, and dealers brings the answers many are looking for, in this episode.

Victoria, Mark and Craig talk more about:

  • The state of the product shortages today
  • How the shortages developed
  • What dealers are doing about it
  • And more…

Who is Speaking at the 2021 Remodelers Summit?

The Remodelers Summit has built a reputation for having the best and brightest speakers in the industry and this year’s line-up only adds to that tradition.

From Keynotes that will literally bring you out of our seat, to industry experts and best-selling authors sharing wisdom and experience that only this Summit can deliver. You DO NOT want to miss this event!

Click Here for More Information + Registration

summit-speakersB-7-1-21

Ep.154: How to Make Podcasts Your Most Valuable Marketing Tactic with John Corcoran

June 17, 2021 Marketing 00:21:11

So, you’ve been thinking of starting a podcast for your business.

While it is one of the best reasons to gain notoriety and establish value for your community of clients, starting a podcast doesn’t mean it will bring success all on its own.

Guest John Corcoran is here to share his tips and tricks for how to make podcasts your most valuable marketing tactic.

John Corcoran is the co-founder of Rise25, an agency that helps businesses generate qualified leads, referrals and strategic partnerships using podcasts, and lead generation using LinkedIn and content marketing.  He is also an author, a former Clinton White House writer, and is on a mission to make the world a smaller place, through connections.

Victoria and John talk more about:

  • Building relationships and creating connections
  • Generating content
  • The value of podcasts
  • And more…

Be the Lobster - A Marketing Masterclass

Based on his bestselling book, Lobster on a Cheese Plate, Mark Harari leads this intensive masterclass that will cover everything from positioning, messaging, building a marketing plan, measurement, customer research techniques, and more.

Held in-person at the R/A Headquarters in Maryland on August 9-10, 2021, this class is designed to help all levels of marketing expertise excel.

[ Click for More Info & Registration ]

Ep.153: How SCRUM Can Strengthen Your Design Process with Dean Tompkins

June 10, 2021 Business Management, Production 00:34:40

Have you ever heard of SCRUM?

SCRUM is a workflow management technique that accelerates projects, and while it is mostly used by software development teams, its principles and lessons can be applied to all kinds of industries. 

Guest Dean Tompkins is here to explain how SCRUM is useful in his remodeling business, and how it can benefit you as well.

Dean Tompkins is the owner and Vice President of Payne and Payne Renovations and Design, a firm that specializes in renovation and design projects in the Greater Cleveland area.  Dean was also named president of The Greater Cleveland Home Builders Association in 2019 and is dedicated to providing a full scope of services to his clients.

Victoria, Mark and Dean talk more about:

  • SCRUM
  • How SCRUM can be applied to remodeling
  • The benefits of working with SCRUM
  • And more…

Masterclass: Building an Effective Design Process

Jobs are won or lost during the design process.

Created exclusively for design managers and senior-level designers in remodeling and custom building companies, this Masterclass brings together presentations from award-winning industry experts, best practice sharing, and more.
[Learn More + Register]

Ep.152: The Seven Deadly Sins of Negotiating with Jeff Borovitz

May 20, 2021 Business Management, Sales 00:38:00

A remodeler who fears negotiation, is like a roofer who is afraid of heights.

Negotiation skills are necessary for success in the field of remodeling.  However, a lot of remodelers are unaware of how to even approach the subject. 

Guest Jeff Borovitz joins Victoria and Mark in this episode to talk about how to be an efficient negotiator and how to avoid the seven deadly sins of negotiation that stand in the way of success.

Jeff is a franchise owner of Sandler Training and the Remodelers Advantage Sandler Sales Trainer. He has advised, trained and coached small and medium-sized companies as well as large enterprise companies on developing stronger sales teams, closing more sales and leading organizational change.

Victoria, Mark and Jeff talk more about:

  • What the Seven Deadly Sins are
  • The sin that costs remodelers the most
  • The sin that is the most misunderstood
  • How conviction and belief relate to negotiation
  • And more…

Hear More from Jeff Borovitz at the Summit!

Jeff will be one of our speakers at the 2021 Annual Remodelers Summit in September. Registration is now open so start making your plans to join us LIVE and In-person in Phoenix!
Click Here for more information + Registration

Ep.151: What Were They Thinking? with Victoria Downing and Mark Harari

May 7, 2021 Business Management, Sales 00:34:01

Successful communication with new or potential customers can make or break a company’s image. 

Alongside communication, ensuring that any preconceived notions or assumptions are put aside when working with a new customer can be crucial in securing their business.

Victoria and Mark both share experiences with remodeling and trade companies that left them bringing their business elsewhere.  This is easily avoidable, and in this episode they talk about how communication plays a large part in having a successful business. 

Whether it’s poor communication or a lack thereof entirely, learn how to ensure that your business does not leave customers saying, “what were they thinking?”

Victoria and Mark talk more about:

  • The importance of being personable
  • How to facilitate good communication
  • Advice for following-up
  • And more…

Get on the Waitlist for the 2021 Remodelers Summit in Phoenix

We are very excited to announce that after more than a year of virtual conferences and canceled events, we are holding the Annual 2021 Remodelers Summit LIVE and In-person at the luxurious Arizona Grand Resort & Spa, in Phoenix, Arizona, on September 22, 2021. We will launch registration on May 19, 2021, but if you’d like to join our waitlist, we will guarantee you a spot at this event and offer you the lowest pre-sale special pricing of $500 off the standard registration fee. So, sign up today!

Sign Up For the Summit Waitlist Here

Ep.150: Behavioral Finance: The Psychology of Financial Management with Jay Wheeler

April 29, 2021 Business Management, Financial Management 00:33:13

It’s not about the money, rather the feelings the money can bring.

In this episode, Jay Wheeler dives into the psychology of financial management and investing in order to provide listeners with the potential reasons behind the way they may manage money. 

Whether it’s business or personal finances, Jay describes how to better manage your behavior surrounding spending.

Jay is the President of Wheeler Financial and while he provides traditional financial planning and investment advice, he believes the best value that he provides his clients is helping manage their behavior when it comes to money.  He also believes that there is a lot that goes into the decisions we make around our finances and that many of those decisions are based on emotions.

Victoria, Mark and Jay talk more about:

  • How behavioral finance differs from traditional financial management
  • Using behavior and emotions as a guide for choosing investments
  • How behavioral finance applies to investing
  • And more…

Get on the Waitlist for the 2021 Remodelers Summit in Phoenix

We are very excited to announce that after more than a year of virtual conferences and canceled events, we are holding the Annual 2021 Remodelers Summit LIVE and In-person at the luxurious Arizona Grand Resort & Spa, in Phoenix, Arizona, on September 22, 2021. We will launch registration on May 19, 2021, but if you’d like to join our waitlist, we will guarantee you a spot at this event and offer you the lowest pre-sale special pricing of $500 off the standard registration fee. So, sign up today!

Sign For the Summit Waitlist Here

Ep.149: How to Give Performance Feedback and Why it’s Critical for Success with Tina Clements

April 22, 2021 Business Management, Company Culture, Human Resources 00:33:16

Employees thrive on feedback.

Then why is it that so few leaders proactively provide it? 

The answers, along with simple steps on how to provide timely, respectful, actionable feedback to your employees, are provided in this episode by guest, Tina Clements.

Tina, Vice President of The Retail Performance Company, is a leader, speaker, author, coach, entrepreneur.com contributor & facilitator, leading luxury industries for over 25 years. Her clients confirm, she is a communications expert & her book, The ART of Facilitation and keynote address ‘Yes, You Do Have a Choice’ are testimonials to her talent.

Victoria, Mark and Tina talk more about:

  • Why leaders may not give feedback
  • The steps to give real, timely, respectful feedback even when it’s difficult
  • What to do when an employee may object feedback
  • The secrets to giving feedback
  • And more…

Are You Struggling to Hire & Keep Good Employees?

How Much Does a Bad Hire Cost Your Business?

The Remodelers Advantage Hiring Edge Program helps you hire key team members more effectively using a unique combination of TriMetrix DNA Assessment Tools and experienced, hands-on business coaching. Our mission is to improve your hiring process and help you attract the talent your company needs and deserves.

[Click Here for More Information]

Ep.148: How to Compete Against BIG Competitors and Win with Mark Harari

April 15, 2021 Business Management, Marketing, Sales 00:25:46

You shouldn’t have to slog through a dry, term-laden textbook  to successfully market your business.

So in this episode, Co-Host turned guest, Mark Harari takes a deeper dive into his new book, “Lobster on a Cheese Plate,” a practical handbook that shows how to effectively market your business. Or, as the book’s subtitle states, “how to stand out, attract the best clients, and win every sale that comes your way.”

Mark is an accomplished speaker and writer, as well as the Vice President of Remodelers Advantage, President of R/A Marketing Inc., author, and co-host of this podcast.  He provides strategic direction for Remodelers Advantage’s internal and external marketing and communications programs, in addition to being responsible for the company’s brand identity, and ensuring marketing alignment across all channels.

Victoria and Mark talk more about:

  • The “six stones”
  • How narrowing your focus can broaden your appeal
  • Marketing plans VS. marketing budgets
  • And more…

Links from this episode:
Lobster on a Cheese Plate on Amazon
Lobster on a Cheese Plate Audiobook on Amazon’s Audible

Lobster audio Twitter

Ep.147: All About Government Renovation Loans with David Perrotti

April 8, 2021 Business Management, Financial Management 00:29:59

What are renovation loans? And how can they help the burden of new home ownership? 

Guest David Perrotti talks about using renovation loans to get deferred maintenance or dated kitchens and bathrooms remodeled prior to moving into a new home, to make for a smooth transition.

David is the President and Founder of Fine Home Contracting LLC, a general contracting management company based out of Connecticut. David is an Army Veteran turned entrepreneur whose goal is to elevate the building and remodeling industry through education of clients, subcontractors and fellow business people.

Victoria, Mark and David talk more about:

  • Why to choose renovation loans
  • Important steps in growing a business
  • The future of building and remodeling
  • And more…

You never get a second chance to make a first impression

Learn How To Increase Your Sales By Qualifying More Accurately

Remodeling companies spend enormous amounts of money on marketing & advertising to generate leads. Yet, when the phone does ring, the prospect is usually greeted by the least trained person in the company.

Masterclass: Mastering the Art of Lead Qualification is coming up in May and will be led by Sandler Sales Consultant, Jeff Borovitz. 

[Click Here for More Information + Registratrion] 

Ep.146: Employee Reviews: It’s Time for a Change with Tim Faller

April 1, 2021 Business Management, Company Culture, Human Resources 00:25:51

Reviewing employees in the remodeling world is, at best, a struggle.

It is often an employee’s opportunity to ask for a raise and an employer’s opportunity for frustration.

Tim Faller joins Mark and Victoria to talk about the necessary fundamental shift in the employee review process. Tim makes the transition from podcast host to guest to talk about his efforts towards reworking the employee review process in this episode.

Tim is a senior consultant here at Remodelers Advantage and known throughout the industry as the “Guru of Production.”

Tim is a well-known author and works with remodelers and production teams across the US and Canada. In addition to being the lead facilitator for the R/A Production Manager Roundtables Groups, he is also the Co-host of the popular podcast, The Tim Faller Show.

Victoria, Mark and Tim talk more about:

  • The challenges of the “old system”
  • The inspiration behind the reworking of the employee review process
  • The parts that need reworking
  • Objectives and goals of the rework
  • Implementing the rework
  • And more…

New Production Manager Roundtables Group Forming

  • Do you want your Production Manager to learn from the best?
  • Do you want to give them the opportunity to exchange ideas with experienced Production Managers from some of the most successful remodeling companies in the business?

Remodelers Advantage is adding a new Production Managers Roundtables Group to our roster of 5 successful, thriving groups. If you are interested in learning more, click here to visit our website. 

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MASTER NAVIGATION

This website is part of the Remodelers Advantage Network.

Visit our other properties: