Remodelers Advantage

Ep.145: Double Revenue by Focusing on Less with David Wood

It’s easy to fall victim to the “Shiny Object Syndrome” in remodeling.  With so many goals of success, there are a lot of “shiny objects” that can distract remodelers from reaching their full potential.  

How do you avoid them?  Guest David Wood of Focus.CEO joins Victoria and Mark in this episode to share the five steps to success and doubling revenue in less time.

David quit his career as a Consulting Actuary to Fortune 100 companies, to create the world’s largest coaching business. He now coaches rock star entrepreneurs to double their revenue faster, overcome Shiny Object Syndrome, and be a more extraordinary entrepreneur and human. 

In this episode, David shares five simple steps to help business owners combat Shiny Object Syndrome to double business, achieve more, and be extraordinary.

Victoria, Mark and David talk more about:

  • Why the “Shiny Object Syndrome” is an epidemic among entrepreneurs
  • Why choosing the right goals and plan is so important
  • Going from “Shiny Object Syndrome” to peaceful, focused action
  • The five steps to doubling revenue in less time
  • And more…

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Ep.144: The Three Most Important Skills in Sales Management with David Mattson

Sales management can be one of the hardest jobs in a company, especially if you are both a player and coach.

Sales managers are constantly focusing on how to improve their business, their team and themselves, and could use some tips along the way. 

Guest David Mattson joins Victoria and Mark in this episode to share the best practices to incorporate into succeeding as a sales manager.

David Mattson is the CEO of Sandler Training and also a former speaker for the Remodelers Advantage Roundtables.  David has written 5 best selling books on sales management and is also releasing another called, “Scaling Sales Success -16 Principles for Sales Leaders.” 

As a distinguished author and CEO, David brings his knowledge of world-class sales, sales management tactics and actionable strategies into this episode.

Victoria, Mark and David talk more about:

  • Onboarding salespeople as a small business
  • Tips on coaching
  • Advice for new sales managers
  • What it means to “Tap Into Their Why”
  • And more…

Documents Mentioned During this Episode: 

Explore More Sandler Books

And Speaking of Books... Lobster on a Cheese Plate is Now Available as an Audiobook

Ep.143: The Deadly Sins that Designers & Production Teams Commit with Jeff Borovitz

How can designers and production staff improve their success in the remodeling industry?  Guest Jeff Borovitz joins Victoria and Mark to talk about the deadly sins that get in the way of reaching your full potential.  

Jeff has worked and trained with many members of the Remodelers Advantage Roundtables community and brings that experience in talking about patterns and trends to continue, and avoid.

Since 1991, Jeff has worked with businesses across the globe, helping thousands improve their sales organizations and sales culture.  Jeff is now the owner of Sandler Training, a sales and leadership training company that helps business owners increase revenue, shorten sales cycles, and hire better-performing sales teams.  

Victoria, Mark and Jeff talk more about:

  • The deadly sins to avoid
  • The one sin that costs remodelers the most
  • The difference between “like” and “trust”
  • QSTEP
  • Learning how to avoid the deadly sins
  • And more…

FREE Webinar: Using Market Positioning to Drive Greater Profitability

5 Strategies for Using Your Target Market to Drive Sales and Profitability

In this month’s free webinar, Doug Howard takes a closer look at how to position your remodeling business effectively in order to maximize your opportunities in the market right now. March 16, 2021 @ 1:00pm ET

[ Click Here for More Information + Registration ]

Ep.142: Common Remodeler Mistakes that are Hitting Your Bottom Line with Alan Hanbury

In this episode, guest Alan Hanbury of Hanbury Builders Inc. discusses three common areas where remodeling contractors are underperforming because they believe their gut rather than facts.

Alan also talks about referral marketing, the effects of job costing done half-heartedly, and hiring when taking net profitability into account.

Alan is president of House of Hanbury Builders Inc., and recently retired after 45 years as owner of the full-service remodeling firm in central Connecticut. Alan now concentrates on teaching, consulting and other business coaching opportunities. 

Victoria, Mark and Alan talk more about:

  • The importance of referrals
  • Why monitoring job costing reports may be more important than accounting results
  • Hiring during labor shortages
  • And more…

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Ep.141: The Remodeler Marketing Blueprint with Spencer Powell

For many remodelers, digital marketing is the “voodoo” magic. With so many options, where do you begin? Well, Spencer Powell has the answer.

In this episode, Spencer dives into his new book, The Remodeler Marketing Blueprint. He talks about everything that you need to know about being found online, successfully.

Spencer is the CEO of Builder Funnel and founder of Builder Funnel Academy, author, and radio host. Spencer has been a longtime guest and sponsor of the show, and gives listeners even more knowledge about marketing in the remodeling world in this episode.

Victoria, Mark and Spencer talk more about:

  • How this journey began.
  • How marketing has changed over the years.
  • What the marketing blueprint looks like for remodelers.
  • The biggest mistakes remodelers are making today.
  • And more…

Ep.140: What Dealers Say Behind Your Back with Bradley Hartmann

Learning the best way to work with purchasing managers can help create great outcomes for both sides of the remodeling business.  With over a decade of experience in operations and purchasing for a national homebuilder, Bradley Hartmann has researched and found the importance of having purchasing sales teams devote their time exclusively focused on the specific needs and opportunities for remodelers. 

Bradley, founder and CEO of The Behind Your Back Sales Co., goes in depth about what suppliers really say behind your back on this episode of PowerTips Unscripted.

Mark, Victoria and Bradley talk more about:

  • Why it may feel like Remodelers are second-class citizens in the eyes of lumber and building material dealers
  • What suppliers are saying behind remodelers backs
  • The sales fundamentals missing from most remodelers
  • How Remodelers can best position themselves to get the best pricing and service from dealers
  • Questions Remodelers should ask to determine if they are the best fit for a specific supplier

On-Site Training Focused On Improving Your Bottom Line

Tim is going back out on the road! He is booking “Tim Tour” dates for 2021…

They will fill quickly, so Click Here to learn more about his Two-Day On-site Production training engagements.

Ep.139: Creating Great Compensation Programs that Help Grow Your Company with Tom Miller

For many, determining the compensation for an employee is nothing more than doing a quick google search, or in our members case, maybe asking their peers what they pay a particular position.  But Tom Miller doesn’t really agree with that methodology.  Instead, his company helps businesses apply the best compensation strategies that help recruit great talent.

Tom is the founder and president of The VisionLink Advisory Group, a compensation design firm that services private businesses across North America. Tom and his firm have served over 600 companies across all industries. 

In this episode, Tom discusses how to help small businesses apply the best practice compensation strategies that help recruit great talent, encourage execution of the business plan, and growing a company.

Victoria, Mark and Tom talk more about:

  • The starting point for building a great compensation plan in small company.
  • The most common mistakes employers make relative to compensation.
  • How to build an effective incentive plan in a private business.
  • The best way to handle employees who want stock in the company.
  • Setting and managing salaries for different employees.
  • And more…this 

Ep.138: Focusing Your Communication Style on Customer Satisfaction with Dave Yoho

Effective communication is measured by outcomes. Communication without an outcome is like traveling without a destination. The communication techniques used in selling are frequently more disastrous than helpful.

In this episode, Dave Yoho will expound upon several powerful communication techniques that have a psychological background, and have been proven to lead individuals to the outcome(s) they desire.

The measure of all communication is the outcome achieved. If you are not receiving the outcome desired with your communication – change what you are doing.

Dave Yoho is the president of Dave Yoho Associates, a widely recognized small business consulting company. He sits on the board of public companies, has appeared in over 100 video training series and has made over 5,000 speeches in all 50 states and 17 foreign countries.

Victoria, Mark and Dave talk more about:

  • Proven communication/sales tactics that a salesperson can use to find success.
  • The importance of persuasive language in the sales process, and some examples of how it is used.
  • Using customer satisfaction selling to introduce trial closes, and effectively close against price.
  • The most common reason for the failure of veteran salespeople.
  • Learning more about these powerful communication/sales tactics

Ep.137: Selling to Design, Not Designing to Sell with Jan Neiges

In this episode, we take a closer look at the sales process. We are always looking for fresh ideas and concepts that apply specifically to remodelers and those in the building community.

Our guest Jen Neige is adamant that you should be selling to design, NOT designing to sell, and she shares how you can improve your closing ratio, gain more control of the sales cycle and earn a design fee within two hours.

Jan Neiges is a National Kitchen and Bath certified Kitchen Designer and on the nine-member board for NKBA. Jan brings her 20 years of experience as a kitchen and bath designer and her 40 years of sales experience to share the selling process that she has developed.

Victoria, Mark and Jan talk more about:

  • Background on how Jan began working on this process.
  • Why this process is so important for remodelers to consider.
  • What some of the issues are within the industry faces that drives the need for using this process.
  • And more…

Ep.136: How to Build, Accelerate and Harvest the Value of a Company with John Warrillow

Small business owners spend a lifetime building a company and have one shot at getting their exit right.

Yet waiting to pounce on this unsuspecting group is a legion of financial mercenaries, private equity predators and corporate giants set up to prey on owner’s lack of experience when it comes to mergers and acquisitions.

These financial engineers use sleazy tactics like “strategic pacing,” “re-trading,” and “proprietary deal flow” to dupe owners into selling their life’s work for pennies on the dollar.

Our guest in this episode, John Warrillow, passionately advocates owners reframe how they approach their company from thinking of it as a job to building a transferable and valuable asset.

John is the founder of The Value Builder System™, a simple software for building the value of a company used by thousands of businesses worldwide. He is a past Keynote Speaker at our Remodelers Summit and has been a guest here on PowerTips Unscripted in milestone episodes 01 and 100.

Victoria, Mark and John talk more about:

  • The selling trends that John foresees with business owners who were hit hard during the pandemic.
  • The biggest mistakes John sees owners make when it’s time to sell.
  • The evil tricks large corporations and private equity groups use to pray on inexperienced owners.
  • How owners let potential buyers know they are interested in selling without looking desperate.
  • When owners should tell their employees they are thinking of selling.
  • And more…

Take the Value Builder PreScoreTM Assessment and Discover How “Sellable” Your Business is

Whether your exit is on the horizon or years away, the PREScore™ assessment will prepare you personally for a successful transition into your next chapter while enabling your business – and your people – to continue to thrive without you. More importantly, the changes you would make to ensure your business is more “sellable” will also make it stronger and more profitable.
[Click Here to Get the Link to the Assessment]

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