Mark and Victoria, with the help of the very funny Jack Handey, discuss a few of the deep thoughts they have recently had, and how the insights they gleaned from them correlate to running a successful business. 

Mark talks about how cognitive bias can lock you into dangerous patterns, thereby making it hard to simplify and innovate.  Victoria discusses how some remodeler’s think it is unacceptable to make strong profits and how to overcome those limiting beliefs.  Jack, well Jack is Jack, and there is nothing more to say about him other than listen. 

Mark and Victoria talk more about….

• Words matter and have consequences, so think before you speak.
• Constantly look to break patterns.  Check your assumptions and be careful of “expertise”.
• Know your worth and expertise and charge appropriately for it.
• And more……