Ep.34: The Evolution of SEO with Spencer Powell
Marketing is getting more complicated, and search engine optimization can seem like voodoo or black magic. The SEO landscape is always changing, as Google adjusts its algorithms every day. The goal remains the same, though — growing your organic traffic online to rank higher in the search listings, so you get found by the people […]
Ep.26: How the Media Business Can Transform Your Remodeling Company with James Carey
With so many new media and communication outlets, it’s hard to know what channels to use for your own marketing. But that also means there are opportunities — and getting your message out to an audience is easier than ever. Taking the plunge into media can change your business. In Episode 26, Victoria and Mark […]
Ep.09: Seven Steps to Earning Positive Online Reviews with Bryan Sebring
Online reviews can be the “Lifeblood” of any remodeling company’s business and marketing strategy and in Episode 9, Victoria and Mark speak with Bryan Sebring a very successful remodeler who has mastered the art of collecting online reviews from his satisfied clients. Bryan is the Owner of Sebring Design Build in Naperville, IL and has […]
Ep.06: Behind the Scenes of an HGTV Pilot with John Huffman
Lights, Camera, Action! Getting the brand exposure of a TV pilot, aired on a national media channel like HGTV, can seem like every remodeler’s dream… But is it? What’s involved? Is it disruptive to your business? Do you get leads from it? Is it as exciting as it sounds? In Episode 6, Victoria and Mark […]